Copywriter

Overview

Make Lives Better Including Your Own.

 

The happiness of those we serve is dependent on the happiness of our associates, so you’ll receive competitive compensation and a benefits package with additional perks designed to make you smile. The work you do will be challenging yet rewarding. But you’ll earn more than a paycheck; you can enjoy opportunities to grow your career, as well as ongoing programs catered to your health, financial, mental, and emotional needs. Most of all, we believe you can find purpose, meaning, and the chance to be a part of something bigger than yourself.

 

Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply.

 

We believe that in order to best serve our residents and patients, we need to first serve our associates.  One way we do that is through our benefits.  Our offerings include, but are not limited to: 

 

Full-time and part-time associate benefits:

  • 401(k) Retirement Savings Plan
  • Benefit plan package
  • Employee Stock Purchase Program
  • Pre-tax Commuter Benefit
  • Associate Compassion Fund
  • Associate Discounts
  • Identity theft protection
  • Pet savings and insurance plans
  • Voluntary benefits available

 

Full-time associate benefits:

  • Extensive Insurance Plans, including medical, dental, vision, flexible spending account, health savings account and more.
  • Paid Time Off
  • Adoption Benefit
  • Tuition Reimbursement
  • Company-provided life insurance and accidental death and dismemberment (AD&D)
  • Voluntary STD and LTD

Responsibilities

Responsible for generating external and internal copy for the Brookdale creative services team to complement visual concepts created by an art director across many platforms-digital, collateral, print, broadcast, etc. Crafts words to elicit an emotional response from the reader. Develops effective, unexpected concepts while delivering copy that wows the reader.

 

  1. Creates work, concepts and copy, that adheres to the creative brief, is completely grammatically accurate, and motivates the target audience to take a particular action.
  2. Develops creative, clear written materials in support of Brookdale’s communication strategies.
  3. Plans, develops, and publishes internal or external communications (i.e. newsletters, brochures, manuals, website, content).
  4. Interprets internal or external business issues and recommends solutions/best practices.
  5. Partners with creative services team to concept and produce lead generation/nurturing campaigns.
  6. Collaborates with project teams to understand business objectives and audience.
  7. Writes perfect and pleasing copy that will engage the reader.

 

This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/her supervisor.

Qualifications

Education and Experience
Bachelor’s Degree in Journalism, Communication, or other related field required. Minimum three years copywriting experience required; or equivalent combination of education and experience.

 

Certifications, Licenses, and Other Special Requirements
None

 

Management/Decision Making
Uses limited independent judgment to make decisions based on precedents and established guidelines. Solves problems using standard procedures and precedents. Knows when to refer issues to supervisor and when to handle them personally.

 

Knowledge and Skills
Has a working knowledge of a skill or discipline that requires basic analytic ability. Has an overall understanding of the work environment and process. Has a working knowledge of the organization.

 

Physical Demands and Working Conditions

  • Standing
  • Walking
  • Sitting
  • Use hands and fingers to handle or feel
  • Reach with hands and arms
  • Stoop, kneel, crouch, or crawl
  • Talk or hear
  • Ability to lift: up to 25 pounds
  • Vision
  • Requires interaction with co-workers, residents or vendors


Brookdale is an equal opportunity employer and a drug-free workplace.

Copywriter


Regular Full-Time
ID: 2021-114238
Administration - Communications
Apply Brand Marketing-NSH
Brand Marketing-NSH
111 Westwood Place,
Brentwood, TN 37027
field26665 Corporate

Regular Full-Time
ID: 2021-114238
Administration - Communications